PRIME Hydration Sour Nova is a bold addition to the brand's limited-edition Sour series. Co-founded by internet personalities Logan Paul and KSI, this functional lifestyle beverage is specifically formulated to assist with muscle recovery and daily fluid replenishment.

The flavor profile is engineered to taste like sour gummy candy or a liquid "sour explosion." It features a multi-layered, tart combination of crisp green apple, sour citrus, dark grape, and sweet berries, giving it a distinct "zing" that balances heavy tanginess with a smooth, sweet finish.

The packaging is instantly recognizable by its eye-catching teal and neon yellow color block theme, topped with a bright yellow screw cap.

Key Product Highlights

The Ultimate Tart Flavor: Combines intense sour citrus, berry, grape, and green apple notes to create a sour-candy-inspired flavor profile.
Functional Base: Contains 10% Coconut Water from concentrate to provide natural, deep-level hydration.
Advanced Recovery Blend: Packed with over 800 mg of electrolytes (including potassium, magnesium, and sodium) along with 250 mg of BCAAs (Branched-Chain Amino Acids) to support muscle recovery.
Low Calorie & Sugar: Contains only 20 calories and 2 grams of naturally derived sugars per 500 ml bottle—completely free of added sugars.
Vitamin Infused: Loaded with essential vitamins, including B6, B12, Vitamin E, and Vitamin A, to support daily energy metabolism and health.
Clean & Safe Formula: 100% caffeine-free, gluten-free, and contains zero artificial colors.